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French Connection Spring/Summer 2012

Just a super quick post to share with you all the looks currently bouncing around at one of my fave high street stores – French Connection.

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I adore French Connection – I wear and continue to wear every item I’ve bought there. Alongside GAP, Vero Moda and Warehouse, I think it makes up the ‘brand identity’ of my wardrobe. I opt for simplicity, subtle pattern, fun colours, cut and comfort above high-end fashion.

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Spring and Summer are what French Connection do best in my opinion. The combination of happy colours and figure-friendly cuts mean this blogger is chuffed with every purchase. We’re not just thinking of cost here – I know FCUK products are often a little out of the price-range of most students and first jobbers, but I promise you – save up for a couple of key pieces and you’ll see their value in cost per wear. I’m still wearing a £70 dress that I bought over 5 years ago. 5 years! – and I swear I wear it at least twice a month.

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You can see three distinct trends here – monochrome, which comes into it’s own every Spring as us working folk rush to replace our warm-weather work wardrobe. Then a cute, playful look with warm colours, and a more directional, sport-luxe inspired set with cooler colours. A note here – avoid recreating sports luxe with cheaper brands, especially in these colours. It can veer into cheapness, so I’d always recommend a premium brand like FCUK.

Have you got your eye on a high-street store with fashion forward style? Perhaps you’d like me to do a feature? Let me know in the comments!